Food & Beverage
ZIKO
Industry
Speakeasy Bar
Year
2025
Client
Bittersweet Co.
Liquid Fusion is a high-end cocktail photography project fusing luxury mixology with futuristic aesthetics. It reimagines cocktails as art, blending sci-fi influences, neon lighting, and molecular techniques. Sleek minimalism, high-contrast lighting, and holographic effects create an air of mystery and innovation.
We delivered a comprehensive brand ecosystem rooted in a "Vibrant Retro" aesthetic, featuring a custom logo inspired by the anatomy of a chili pepper and a subliminal smiley face to reflect a happy dining experience. The visual identity was extended across a multi-channel strategy, including high-impact social media assets using the authentic "Ali Abwa" messaging and unique "Newspaper-style" packaging that features interactive crossword puzzles. From the checkered vintage diner flooring to the neon "Zizi" quality ambassador signage, every touchpoint was designed to cement Ziko’s place as a trusted expert in nostalgic Egyptian cuisine.
